Perry Chen, co-founder and CEO of Kickstarter, an online platform for funding creative projects, discusses the enterprise. Chen talks about the inspiration behind Kickstarter and its business model, how project creators convince backers (not investors) to fund them, funding success rates, and the most interesting projects funded so far.
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Related Readings
- How to Use Kickstarter to Launch a Business, at Inc.com
- The Kickstarter Effect: Fundraising as Game Theory, at documentary.org
- At Play: Kickstarter is a Web site for the starving artist, at the Washington Post
- The Kickstarter Blog
Jerry Brito
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